Karcher’s recipe to 3x sales, keep headcount unchanged, and reduce time to resolve customer issues

Providing a solution to an existing problem
with an innovative approach

Being able to report on your issues and identify why they’re happening is crucial to your business. But what if you’re using an outdated system that doesn’t provide that kind of insight?

In this webinar, we’ll look at how Kärcher, a family-owned enterprise, was able to triple sales as a result of the pandemic with a fixed headcount by implementing Elementum.

Kärcher’s business runs on a complex system of processes, but their old software couldn’t keep up with their rapid expansion. They had difficulty reporting on issues or identifying why they were happening, and relied heavily on email and Excel spreadsheets.

Now that they’ve implemented Elementum as their Enterprise Service Management platform, they have

  • visibility into over 130K USD in issues every year
  • can resolve them much more quickly than before
  • connect with a network of internal and external partners

Watch On-Demand now

About the Speakers

Michtell Lima, Head of Planning & Logistics at Kärcher

Experienced in demand planning, supply planning and logistics for foods, chemical &  industrial goods.  Focused on delivering best-in-class customer service through high responsiveness B2B and B2C supply chains.

Paulo Merino, General Manager at Kärcher

A highly successful results-driven executive, with 15+ years of experience in B2B and B2C markets across Latin America. Proven track record in providing increased revenue and profitability in fast growing environments and turnaround situations.

Macarena Valenzuela, Head of Marketing & Ecommerce

Specialized in traditional and digital marketing. Expert in brand positioning and sales of consumer products and services for B2C and B2B, by designing and implementing omnichannel marketing strategies to improve the customer experience.

About the Companies

Kärcher, Est. 1935

Kärcher, a family-owned enterprise, is the world’s leading provider of cleaning technology. With pressure washers, vacuums and steam cleaners, home and garden pumps, sweepers and floor scrubbers, vehicle washes, cleaning agents, dry ice blasters, drinking and wastewater treatment plants, and water dispensers, it offers a range of innovative problem solutions. These include coordinated products, cleaning agents and accessories, along with advice and service.

From the very beginning, Kärcher has always been characterized by ingenuity and innovative thinking. The company was founded in 1935 by the inventor Alfred Kärcher, who began manufacturing and marketing his pioneering product ideas in the field of heating technology. The cornerstone of developing into the world’s leading cleaning specialist was laid in 1950 with the invention of Europe’s first hot water pressure washer. When Alfred Kärcher died in 1959, his wife Irene continued her husband’s life’s work until her own death in 1989. Kärcher has remained a family-owned company to this day, headquartered in Winnenden, Germany.

DB Schenker, Est. 1872

DB Schenker is one of the world’s leading global logistics providers — we support industry and trade in the global exchange of goods through land transport, worldwide air and ocean freight, contract logistics and supply chain management.

There’s managing complexity, and then there’s harnessing complexity. Elementum enables us to navigate supply chain interdependencies, anticipate opportunities, and unlock operational efficiencies.

— Jim Rowan
Former Chief Executive Officer