Hurricane Matthew: What You Need to Know | Elementum

Hurricane Matthew: What You Need to Know

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Hurricane Matthew has wreaked havoc throughout the Caribbean and along Florida’s coast. Today, the Category-3 is headed for Jacksonville, Georgia, South and North Carolina. The Flooding, high winds, and serious rainfall have killed over 280 people in Haiti, and one in Florida.


600,000 residences and businesses in Florida have lost power. Intense traffic has been reported across evacuation areas, limiting access to ports and airports.

Monday 10/10 Updates:

Matthew is no longer a hurricane, but continues to wreak havoc along the eastern seaboard. Eastern North Carolina is experiencing heavy flooding, and hundreds of thousands of homes and businesses remain without power. 

Officials in Virginia Beach, VA have declared a state of emergency during the storm. Matthew is due to dissipate into the Atlantic within the next 48 hours. 

The Timeline

  • East-central, northeastern Florida: Through Friday night
  • Georgia coast: Friday evening through Saturday morning
  • South Carolina: Saturday through Saturday evening
  • North Carolina (mainly south): Saturday afternoon through early Sunday

Port Updates

  • Ports along Florida’s coast are now open. 
  • South Carolina ports are now open. 
  • Power has been restored to Savannah’s port, and it is conducting business as usual.

Expect delays of goods coming into these ports over the next few days. Gulf Coast ports are some of the largest importers of frozen meats and produce in the USA. Impacts to ports like Charleston may result in spoilage of certain grocery products.

Airport Updates

  • All airports in Florida and Georgia are now open. 

Retail Updates

  • While many retailers stocked up on important supplies ahead of time, Haiti is facing extreme shortages of emergency goods, and some regions in the US are facing shortages of water and propane.
  • Stores like Home Depot have enacted an emergency response program, consolidating their supply chain, merchandising, and human resources in the same location to better plan around the storm.

Supply Chain Strategies

  1. Expect backups. Be ready to see overloaded distribution hubs, and look to proactively communicate minimum and maximum delay to customers.
  2. Incorporate time of lane in to impacted ports. Just because a storm diminishes, that doesn’t mean everything goes back to normal.
  3. Leverage backup providers. Be ready to shift and utilize secondary providers in case of delays.


Elementum News Desk

Elementum News Desk


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